Common Mistakes to Avoid When Working with a Weed Packaging Company
One of the essential factors of creating packaging materials that are unique, consumers’ touchpoints, and in compliance with industry regulations is selecting a packaging company for the job. However, the process can go wrong in many ways, and businesses make easily avoidable mistakes, resulting in costly incidents or the packaging being non-functional. Do you want to avoid repeating the same mistake over and over again? Here are some mistakes to keep away from.
Lack of Research on the Company’s Reputation
It is crucial to conduct thorough research on a weed packaging company that you are about to work with to avoid unpleasant surprises. There are also companies that may not have sufficient experience, or may not be reliable, or may not offer good quality. When this step is skipped, you might be left with poor materials, time wasted on the wrong deadlines, or packaging that doesn’t fully comply with the standards.
Tip: Look for online reviews, check their portfolio, and ask for references from past clients. A reputable company will have a proven track record of working with cannabis industry leaders.
Failing to Comply with the Laws of Packing Materials
The regulations in the cannabis packaging field are always strict and also vary in different places. Failing to fulfil their requirements puts up the possibility of receiving heavy fines from the authorities, making a product recall, and being sued for breach of regulations. Incorrect labelling, lack of child safety features, or excessive transparency are among the common violations.
Tip: Find a reliable weed packaging company that is well-versed in the essentials of the industry’s regulations. In the meantime, you should also be enlightened about the various laws and regulations in your locality so that you do not completely depend on the company.
Solely Focusing on Aesthetics
Despite looking visually stunning, concentrating only on the look of the packaging without considering its functionality may result in negative outcomes. Customers could be creating appealing designs only to later realise that those designs are impossible to produce, ship, or store.
Tip: Strike a balance between the visual appeal and the product’s practicality. Be sure to consult with your packaging company to ensure your design will be eye-catching and still be functional to serve the product.
Ordering without a Clear Plan
Making hasty or disorganised orders is one of the most common and serious mistakes. In this case, you might over-order, under-order, or choose the wrong materials depending on your needs and budget.
Tip: A clear plan, such as a budget, preferred materials, design specifications, and volume, is to be made before placing an order. Inform these details effectively to your packaging company to avoid unwanted delays or costs.
Overlooking Sustainability
Consumers are now more conscious of the environment than ever; thus, not looking into sustainable packaging options could create a poor impression of your brand. Failing to explore greener alternatives may discourage eco-minded customers and decrease your market share.
Tip: Make it a point to inquire about biodegradable or recyclable materials from your packaging company. By being eco-friendly, you can give an enormous boost to your brand and get the loyalty of eco-conscious customers.
Not Asking for Samples
If you don’t inspect the samples to check exactly what the final product will look like, your packaging is unlikely to have the quality, strength, and appearance that meet your requirements.
Tip: It is wise to always order samples and do thorough quality checks before placing a bulk order so as to anticipate issues early and have a final product that matches your requirements.
Final Thoughts
Working with a weed packaging company gives you countless chances to improve your product’s image and increase your brand loyalty. However, it takes some effort to make sure you are doing everything to prevent some common mistakes in the sector, such as compliance negligence, sustainability ignorance, or lack of planning, saving you the most valuable things, that is, time, money, and stress. The best way to guarantee that mistakes don’t happen is to be constantly informed by the supplier and share your ideas with them.